![]() A significant upswing of Patreon use helped many artists weather the lack of income storm and Bandcamp’s “Bandcamp Friday” once-a-month event where they waived their own fees had the double effect of raising awareness of bands who had merch as well as the long-tail effect of encouraging more regular use of Bandcamp. The ones who did it right were the ones who either partnered with someone to provide the streaming, or if they did it themselves made sure the quality was up to the standards of produced live content. Many artists embraced live streaming to varying degrees of success. Artists were forced to figure out new revenue streams or at least better utilize the revenue streams they had. The most obvious of which was the cancelation of most tours. The worldwide pandemic of 2020 had a gigantic impact on the music industry. Time for me to list out the ways I’m getting further away from the beaten path of popular music.
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